In 2022, the average price of a smartphone amounted to 626 euros in Germany. One of this century’s most standard tech accessories, for some even a necessity, has become so integrated into daily life that the assumption of a consumer not having one has practically receded for good.
Fully charged
The number of smartphone users in Germany has increased exponentially in recent years, amounting to 62.61 million in 2021. This compared to 6.3 million users back in 2009. The sheer amount of smartphones sold to consumers has also experienced explosive growth, from 1.35 million in 2008 to almost 21 million fourteen years later. Correspondingly, smartphone sales revenue have also increased.
Apple and Samsung
Apple and Samsung are the dominating smartphone brands in Germany, though a sum of various other brands also enjoyed consumer attention. This means that in terms of mobile operating systems, it’s generally a battle between iOS and Android. Andriod has a larger market share in Germany than iOS, however, in recent years, there has been a general increase in iOS sales and Android has experienced a general decrease.
Average price of smartphones sold on the consumer market in Germany from 2008 to 2022
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The Home Electronics Market Index is focused exclusively on the consumer market (private demand). The numbers refer to consumer prices (without subsidies) including VAT. Up to and including Q4 2009, the figures were categorized as "PDA/smartphones". Since Q1 2010, they have been classified under the term "smartphones" only.
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gfu. (February 24, 2023). Average price of smartphones sold on the consumer market in Germany from 2008 to 2022 (in euros) [Graph]. In Statista. Retrieved July 04, 2024, from https://www.statista.com/statistics/462641/smartphones-average-prices-germany/
gfu. "Average price of smartphones sold on the consumer market in Germany from 2008 to 2022 (in euros)." Chart. February 24, 2023. Statista. Accessed July 04, 2024. https://www.statista.com/statistics/462641/smartphones-average-prices-germany/
gfu. (2023). Average price of smartphones sold on the consumer market in Germany from 2008 to 2022 (in euros). Statista. Statista Inc.. Accessed: July 04, 2024. https://www.statista.com/statistics/462641/smartphones-average-prices-germany/
gfu. "Average Price of Smartphones Sold on The Consumer Market in Germany from 2008 to 2022 (in Euros)." Statista, Statista Inc., 24 Feb 2023, https://www.statista.com/statistics/462641/smartphones-average-prices-germany/
gfu, Average price of smartphones sold on the consumer market in Germany from 2008 to 2022 (in euros) Statista, https://www.statista.com/statistics/462641/smartphones-average-prices-germany/ (last visited July 04, 2024)
Average price of smartphones sold on the consumer market in Germany from 2008 to 2022 (in euros) [Graph], gfu, February 24, 2023. [Online]. Available: https://www.statista.com/statistics/462641/smartphones-average-prices-germany/